Making Your RSS Feed Look Pretty in a Browser

Currently in use by the Office of Instructional Development for BruinCast (

An example:

“As more and more non-techie websites offer syndication feeds, a growing number of non-technical readers are clicking on the links and filling their screens with confusing XML. The current method of subscribing to a feed—copying the URL from the link and pasting it into your newsreader application—isn’t obvious to the new user. Filling their screens with markup or malformed text doesn’t help endear your readers to your site’s new feature.

But syndication content doesn’t have to look like geeky markup or malformed text in your browser. You can make it look quite pretty, and give clues to what the feed is actually for."